Predictors of Enrolment Intention on Social Media: Guidelines for Universities

Globally, a vast majority higher education institutions are using social media in their day-to-day activities. Consequently, the need for guidelines to effectively use social media in student recruitment has become a necessity as universities compete among themselves. However, guidelines to use soc...

Full description

Bibliographic Details
Main Authors: Joy Beesoon, Michael C. Cant
Format: Article
Language:English
Published: Universitas Pendidikan Ganesha 2023-06-01
Series:Journal of Education Technology
Subjects:
Online Access:https://ejournal.undiksha.ac.id/index.php/JET/article/view/57247