Novel time slicing approach for customer defection models in e-commerce: a case study
In this study, we examine the problem of predicting customer defection in a noncontractual setting. Motivated by recent work on machine learning using multiple time slices, we develop a novel training and testing framework, the sliding multi-time slicing (SMTS) method. We apply this method to data f...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
KeAi Communications Co. Ltd.
2022-09-01
|
| Series: | Data Science and Management |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2666764922000285 |