Comparison as a means of persuasion and a technique of manipulation: features of application in media space

Manipulative techniques of verbal communication have rather recently moved into the focus of research attention (classical rhetoric was focused on honest argumentation and touched upon the problem of manipulation only in terms of criticism of “unsuitable persuasion techniques” used by sophists). In...

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Bibliographic Details
Main Authors: Ludmila A. Brusenskaya, Irina V. Belyaeva
Format: Article
Language:English
Published: Peoples’ Friendship University of Russia (RUDN University) 2022-10-01
Series:RUDN Journal of Studies in Literature and Journalism
Subjects:
Online Access:https://journals.rudn.ru/literary-criticism/article/viewFile/32312/21288