Reservation systems as a tool of tourist services marketing

The study of modern reservation systems was conducted to determine their role in the tourism industry and to improve understanding of the basics of marketing activities of tourism enterprises. The article aims to analyze the functioning of modern reservation systems in the market of tourist services...

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Bibliographic Details
Main Authors: G. Myskiv, S. Nycz-Wojtan
Format: Article
Language:English
Published: Lviv Polytechnic National University 2022-11-01
Series:Economics, Entrepreneurship, Management
Subjects:
Online Access:https://eem.com.ua/journals/tom-9-2-2022/sistemi-bronyuvannya-yak-instrument-marketingu-turistichnikh-poslug