The Winner Doesn’t Take It All: Analyzing Audience Responses to an Inspirational Sports Narrative

Applying a dual-process rationale, this study explored the cognitive and affective mechanisms involved in the processing of hedonic versus eudaimonic film clips and their putatively distinct inspirational effects. The two types of narratives were operationalized in terms of complete and incomplete g...

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Bibliographic Details
Main Authors: Joshua Baldwin, Gary Bente
Format: Article
Language:English
Published: Cogitatio 2021-05-01
Series:Media and Communication
Subjects:
Online Access:https://www.cogitatiopress.com/mediaandcommunication/article/view/3840