Features of food industry on the Internet: A case of Lithuania
The objective of this paper is to identify and present the current situation of Lithuanian food industry sector in terms of online presence, use of e-marketing tools and internet strategy implementation, paying attention to food manufacturers, marketers, and food delivery (including fast food and re...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Krakow University of Economics
2017-02-01
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Series: | International Entrepreneurship Review |
Subjects: | |
Online Access: | https://ier.uek.krakow.pl/pm/article/view/1243 |