Effects of information technology and customer satisfaction in air transport

Information Technology is vital in all organizations especially in the air transport. This paper reviews how information technology (IT) impacts organizations in the aspect of customer service. The authors are interested in the implication of online service of 5 different airlines towards passengers...

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Main Author: Waramontri Rojanard
Format: Article
Language:English
Published: EDP Sciences 2023-01-01
Series:E3S Web of Conferences
Subjects:
Online Access:https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/26/e3sconf_uesf2023_05019.pdf
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author Waramontri Rojanard
author_facet Waramontri Rojanard
author_sort Waramontri Rojanard
collection DOAJ
description Information Technology is vital in all organizations especially in the air transport. This paper reviews how information technology (IT) impacts organizations in the aspect of customer service. The authors are interested in the implication of online service of 5 different airlines towards passengers’ behaviors. Many organizations in the Airline Industry see the importance of the e-service and aim to add the value in the Information Technology. This led the researcher to investigate ways fororganizations in the air transport to adapt quickly and grow rapidly. This is one of the vital tools for organizations in the air transport to increase customers satisfaction. Thus, this study was conducted to investigate the relationship of customer satisfaction and the information technology of airlines industry. The respondents were 88 passengers using e-service offered by 5 airlines in Thailand. The findings reported top 3 relevant factors affecting customer satisfaction that can set as guidelines for organizations in air transport.
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spelling doaj.art-6d2b305bb02a4649b453841bc15f591e2023-06-09T09:08:38ZengEDP SciencesE3S Web of Conferences2267-12422023-01-013890501910.1051/e3sconf/202338905019e3sconf_uesf2023_05019Effects of information technology and customer satisfaction in air transportWaramontri Rojanard0Suan Sunandha Rajabhat UniversityInformation Technology is vital in all organizations especially in the air transport. This paper reviews how information technology (IT) impacts organizations in the aspect of customer service. The authors are interested in the implication of online service of 5 different airlines towards passengers’ behaviors. Many organizations in the Airline Industry see the importance of the e-service and aim to add the value in the Information Technology. This led the researcher to investigate ways fororganizations in the air transport to adapt quickly and grow rapidly. This is one of the vital tools for organizations in the air transport to increase customers satisfaction. Thus, this study was conducted to investigate the relationship of customer satisfaction and the information technology of airlines industry. The respondents were 88 passengers using e-service offered by 5 airlines in Thailand. The findings reported top 3 relevant factors affecting customer satisfaction that can set as guidelines for organizations in air transport.https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/26/e3sconf_uesf2023_05019.pdfair transportinformation technologycustomer satisfaction
spellingShingle Waramontri Rojanard
Effects of information technology and customer satisfaction in air transport
E3S Web of Conferences
air transport
information technology
customer satisfaction
title Effects of information technology and customer satisfaction in air transport
title_full Effects of information technology and customer satisfaction in air transport
title_fullStr Effects of information technology and customer satisfaction in air transport
title_full_unstemmed Effects of information technology and customer satisfaction in air transport
title_short Effects of information technology and customer satisfaction in air transport
title_sort effects of information technology and customer satisfaction in air transport
topic air transport
information technology
customer satisfaction
url https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/26/e3sconf_uesf2023_05019.pdf
work_keys_str_mv AT waramontrirojanard effectsofinformationtechnologyandcustomersatisfactioninairtransport