Hybrid Strategy Study: The Role of Entrepreneurial Orientation and Total Quality Management in MSMEs
Entrepreneurial Orientation (EO) and Total Quality Management (TQM) are often referred to as antecedents of growth, competitive advantage and business performance by previous research. This research is the first investigation in a literature study that attempts to show the relationship between EO an...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Merdeka Malang
2019-12-01
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Series: | Jurnal Manajemen Dan Kewirausahaan |
Subjects: | |
Online Access: | http://jurnal.unmer.ac.id/index.php/jmdk/article/view/3057/pdf |