E-advertising effectiveness on consumer behavior of computer products and services
Adverting can be done by using different 'media such as Radio, Television, journals, and news papers, brochures, Billboard, and internet. Internet advertising compared to traditional advertising enjoys considerable advantage and a lot of these advertising is related to computer products and ser...
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2010-04-01
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| Series: | مطالعات مدیریت بهبود و تحول |
| Subjects: | |
| Online Access: | https://jmsd.atu.ac.ir/article_5015_f3e78fd57a78d97e075eb0621aaf554f.pdf |