A Unique Promotional Music Strategy in Mrs. Itedjere’s “Cooking made easy”

Informal and formal education both have penchant to empower members of society to exercise management control over their small or medium scale businesses. In the case of Mrs. Oborakpororo Itedjere, both forms of music education are utilized to promote her business. She studied music at a College of...

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Bibliographic Details
Main Authors: Hwerien Rosemary Idamoyibo, Ovaborhene Idamoyibo
Format: Article
Language:English
Published: Nordic Africa Research Network 2016-12-01
Series:Nordic Journal of African Studies
Online Access:https://www.njas.fi/njas/article/view/105