DYNAMIC DECISION-MAKING FRAMEWORK FOR EVALUATING THE MARKET POTENTIAL AND SUCCESS OF INNOVATIVE STARTUPS ON THE BASIS OF A MARKETING RESEARCH APPROACH USING R
Currently, the world is highly dependent on technological advancements and innovations (TAI) being the key driver of economic growth, competitiveness, and overall societal progress. And high-tech startups are at the forefront of TAI, developing new products and services that meet the growing needs...
Main Authors: | OLEKSII KOFANOV, OLEKSANDR ZOZULOV, SERGII SOLNTSEV, KATERYNA BAZHERINA |
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Formato: | Artigo |
Idioma: | English |
Publicado em: |
Universytet imeni Alfreda Nobelya
2023-06-01
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Colecção: | Akademičnij Oglâd |
Assuntos: | |
Acesso em linha: | https://acadrev.duan.edu.ua/images/PDF/2023/2/15.pdf |
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