Social Marketing Approach In Health Care: A Review Study
Background and objective:Social marketing has been utilized in recent years to influence health behaviors. This paper reviews available experiences in applying social marketing in health research and aims to explore the extent of its application, methods of application and the reported success rate...
Main Authors: | , |
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Format: | Article |
Language: | fas |
Published: |
Iranian Association of Health Education and Health Promotion
2014-08-01
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Series: | آموزش بهداشت و ارتقاء سلامت ایران |
Subjects: | |
Online Access: | http://journal.ihepsa.ir/article-1-146-en.html |