Factors Reducing the Use of a Persuasive mHealth App and How to Mitigate Them: Thematic Analysis

BackgroundStudies on which persuasive features may work for different users in health contexts are rare. The participants in this study were microentrepreneurs. We built a persuasive mobile app to help them to recover from work. Representatives of this target group tend to be...

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Bibliographic Details
Main Authors: Markku Kekkonen, Eveliina Korkiakangas, Jaana Laitinen, Harri Oinas-Kukkonen
Format: Article
Language:English
Published: JMIR Publications 2023-06-01
Series:JMIR Human Factors
Online Access:https://humanfactors.jmir.org/2023/1/e40579