A Quantitative Model for Decomposing & Assessing the Value for the Customer
The research presented in this paper proposes a novel quantitative model for decomposing and assessing the Value for the Customer. The proposed approach builds on the different dimensions of the Value Network analysis proposed by Verna Allee having as background the concept of Value for the Customer...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade do Porto, Faculdade de Engenharia (FEUP)
2014-11-01
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| Series: | Journal of Innovation Management |
| Subjects: | |
| Online Access: | https://journalsojs3.fe.up.pt/index.php/jim/article/view/249 |