Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach
This research aims at examining determinants of battery electric vehicle (BEV) purchase in Vietnam market from both self-interested and pro-environmental perspectives. Data collected from 200 BEV drivers show that purchase intention is positively affected by self-interested factors such as performan...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Taylor & Francis Group
2022-12-01
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| Series: | Cogent Business & Management |
| Subjects: | |
| Online Access: | https://www.tandfonline.com/doi/10.1080/23311975.2022.2141671 |