Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach

This research aims at examining determinants of battery electric vehicle (BEV) purchase in Vietnam market from both self-interested and pro-environmental perspectives. Data collected from 200 BEV drivers show that purchase intention is positively affected by self-interested factors such as performan...

Full description

Bibliographic Details
Main Authors: Trong Truong Hoang, Thu Huong Pham, Thi Minh Hien Vu
Format: Article
Language:English
Published: Taylor & Francis Group 2022-12-01
Series:Cogent Business & Management
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2022.2141671
_version_ 1828728541060005888
author Trong Truong Hoang
Thu Huong Pham
Thi Minh Hien Vu
author_facet Trong Truong Hoang
Thu Huong Pham
Thi Minh Hien Vu
author_sort Trong Truong Hoang
collection DOAJ
description This research aims at examining determinants of battery electric vehicle (BEV) purchase in Vietnam market from both self-interested and pro-environmental perspectives. Data collected from 200 BEV drivers show that purchase intention is positively affected by self-interested factors such as performance expectancy, effort expectancy and facilitating conditions. Additionally, intention could be shaped by personal norm, which is influenced by awareness of consequences and ascription of responsibility. Finally, intention is a reliable predictor of purchase behavior, and the relationship is moderated by personal innovativeness. This research provides various theoretical and practical implications to enhance public acceptance towards BEVs.
first_indexed 2024-04-12T14:17:27Z
format Article
id doaj.art-6fc41e3a1f4f4601a2cfaf559b6afad3
institution Directory Open Access Journal
issn 2331-1975
language English
last_indexed 2024-04-12T14:17:27Z
publishDate 2022-12-01
publisher Taylor & Francis Group
record_format Article
series Cogent Business & Management
spelling doaj.art-6fc41e3a1f4f4601a2cfaf559b6afad32022-12-22T03:29:41ZengTaylor & Francis GroupCogent Business & Management2331-19752022-12-019110.1080/23311975.2022.2141671Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approachTrong Truong Hoang0Thu Huong Pham1Thi Minh Hien Vu2VNU University of Economics and Business, Vietnam National University, HanoiForeign Trade University, Hanoi, VietnamVNU University of Economics and Business, Vietnam National University, HanoiThis research aims at examining determinants of battery electric vehicle (BEV) purchase in Vietnam market from both self-interested and pro-environmental perspectives. Data collected from 200 BEV drivers show that purchase intention is positively affected by self-interested factors such as performance expectancy, effort expectancy and facilitating conditions. Additionally, intention could be shaped by personal norm, which is influenced by awareness of consequences and ascription of responsibility. Finally, intention is a reliable predictor of purchase behavior, and the relationship is moderated by personal innovativeness. This research provides various theoretical and practical implications to enhance public acceptance towards BEVs.https://www.tandfonline.com/doi/10.1080/23311975.2022.2141671electric vehicleBEVpurchase intentionpurchase behaviorUTAUTNAM
spellingShingle Trong Truong Hoang
Thu Huong Pham
Thi Minh Hien Vu
Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach
Cogent Business & Management
electric vehicle
BEV
purchase intention
purchase behavior
UTAUT
NAM
title Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach
title_full Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach
title_fullStr Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach
title_full_unstemmed Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach
title_short Examining customer purchase decision towards battery electric vehicles in Vietnam market: A combination of self-interested and pro-environmental approach
title_sort examining customer purchase decision towards battery electric vehicles in vietnam market a combination of self interested and pro environmental approach
topic electric vehicle
BEV
purchase intention
purchase behavior
UTAUT
NAM
url https://www.tandfonline.com/doi/10.1080/23311975.2022.2141671
work_keys_str_mv AT trongtruonghoang examiningcustomerpurchasedecisiontowardsbatteryelectricvehiclesinvietnammarketacombinationofselfinterestedandproenvironmentalapproach
AT thuhuongpham examiningcustomerpurchasedecisiontowardsbatteryelectricvehiclesinvietnammarketacombinationofselfinterestedandproenvironmentalapproach
AT thiminhhienvu examiningcustomerpurchasedecisiontowardsbatteryelectricvehiclesinvietnammarketacombinationofselfinterestedandproenvironmentalapproach