Nice to Have – or Need to Have?

The present article argues that despite the considerable development and expansion of strategic communication as both an academic field and professional practice during the 20th century, strategic communication continues to have an ambiguous status in academia as well as professionally. The article...

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Bibliographic Details
Main Author: Kristensen Nete Nørgaard
Format: Article
Language:English
Published: Sciendo 2010-11-01
Series:Nordicom Review
Subjects:
Online Access:https://doi.org/10.1515/nor-2017-0134