Customer Relationship Management in Public Transportation: A Comparative Analysis
Customer complaint behaviour is an unlikely predictable sequence of actions and reactions a person goes through in case of a service failure. Yet a number of studies have raised the issue on the pattern of customer complaint behaviour and have even revealed some regularities on this matter. This ar...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
EconJournals
2016-08-01
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Series: | International Review of Management and Marketing |
Online Access: | https://econjournals.com/index.php/irmm/article/view/2823 |