New ways of customer relationship building on the internet using tools like content marketing, real-time marketing, mobile applications, social media, video communications

Communication is one of the most natural processes that is constantly evolving in terms of tools. A large part of the communication process in the 21st century takes place on the Internet, and more and more new Internet tools imply changes in communication both between individual users and in B2C re...

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Bibliographic Details
Main Author: Joanna Kłosińska
Format: Article
Language:English
Published: Military University of Technology, Warsaw 2018-09-01
Series:Nowoczesne Systemy Zarządzania
Subjects:
Online Access:https://nsz.wat.edu.pl/Nowe-formy-budowania-relacji-z-klientem-nw-internecie-za-pomoca-takich-narzedzi-jak,129488,0,2.html