Exploring purchase intentions of new energy vehicles: Do “mianzi” and green peer influence matter?

New energy vehicle is an innovative means of transportation, and its development has been widely concerned all over the world. However, few studies investigate the purchase intention of new energy vehicles (NEVs) from the perspective of combining altruism and cultural factors. Based on the extended...

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Bibliographic Details
Main Authors: Haibo Zhao, Rubing Bai, Ran Liu, Hong Wang
Format: Article
Language:English
Published: Frontiers Media S.A. 2022-09-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2022.951132/full