Exploring purchase intentions of new energy vehicles: Do “mianzi” and green peer influence matter?
New energy vehicle is an innovative means of transportation, and its development has been widely concerned all over the world. However, few studies investigate the purchase intention of new energy vehicles (NEVs) from the perspective of combining altruism and cultural factors. Based on the extended...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Frontiers Media S.A.
2022-09-01
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Series: | Frontiers in Psychology |
Subjects: | |
Online Access: | https://www.frontiersin.org/articles/10.3389/fpsyg.2022.951132/full |