Innovation Management Approaches: Design Value Calculator Gamification

Design is a specific form of complex innovation that affects all areas of an organization’s management. However, the essence of design is vague, and it is difficult to fully grasp the concept of design. Therefore, it is difficult to find criteria for determining its value. The problem of establishin...

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Bibliographic Details
Main Authors: Eva Svirakova, Jan Kramolis
Format: Article
Language:English
Published: Sumy State University 2023-12-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:https://mmi.sumdu.edu.ua/wp-content/uploads/2023/12/02_%D0%90720-2023_Svirakova-et-al-1.pdf