Factors affecting reverse logistics implementation: Experimental research for electronic retail businesses in Da Nang City, Vietnam

This study focuses on the antecedents of Reverse logistics implementation at electronic retailers. By adding Corporate reputation as a new factor, the new theoretical model is established through processing both qualitative and quantitative data. The results of experimental research state that C...

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Bibliographic Details
Main Authors: Nguyễn Huy Tuân, Lê Tấn Bửu
Format: Article
Language:English
Published: HO CHI MINH CITY OPEN UNIVERSITY JOURNAL OF SCIENCE 2020-07-01
Series:Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Khoa học Xã hội
Subjects:
Online Access:https://journalofscience.ou.edu.vn/index.php/soci-vi/article/view/601