A moderated mediation analysis on fintech adoption, social influence, competitiveness and financial performance of commercial banks in Pakistan
Commercial banks in Pakistan have a great potential to improve competitiveness and financial performance through fintech adoption. Therefore, this study aims to assess the impact of fintech adoption on financial performance of commercial banks while emphasizing the moderating role of social influenc...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
LLC "CPC "Business Perspectives"
2023-11-01
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Series: | Banks and Bank Systems |
Subjects: | |
Online Access: | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/19228/BBS_2023_04_Hussain.pdf |