Challenges faced by MSMEs to get into digital marketing in times of COVID-19
This article describes the crisis that micro, small and medium enterprises have experienced throughout the country during the health emergency (COVID-19), due to low production and reduced sales. It aims to examine the effects of incorporating digital business marketing that becomes a mechanism to d...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Corporación Universitaria Remington
2020-12-01
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| Series: | RHS Revista Humanismo y Sociedad |
| Subjects: | |
| Online Access: | http://fer.uniremington.edu.co/ojs/index.php/RHS/article/view/415 |