Factors influencing choice of souvenirs by international tourists.

The purpose of this paper is to assess the factors influencing souvenir choice by international tourists in Ghana. Data was collected from 196 international tourists who were systematically sampled from souvenir shops and attraction sites within the capital city of Accra. The results showed that acc...

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Bibliographic Details
Main Authors: Kugbonu Mawufemor, Gabriel Eshun, Tembi M. Tichaawa
Format: Article
Language:English
Published: AfricaJournals 2019-10-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_54_vol_8_5__2019_uj.pdf