The impact of training, mentoring and coaching on personal learning in the sales environment

Training, mentoring, and coaching are all tools used to manage and enhance the performance of the sales force. However, little is known about the interplay between these learning tools and the extent to which a salesperson applies the knowledge, skills, and abilities acquired in training on the job,...

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Bibliographic Details
Main Authors: Shalonda K. Bradford, Brian N. Rutherford, Scott B. Friend
Format: Article
Language:English
Published: Oxford Brookes University 2017-02-01
Series:International Journal of Evidence Based Coaching and Mentoring
Subjects:
Online Access:https://radar.brookes.ac.uk/radar/file/6045d90b-30bc-49be-9b01-91c5d925f6ad/1/vol15issue1-paper-09.pdf