Preferences in ‘Jalapeño’ Pepper Attributes: A Choice Study in Mexico

Background: According to Mexican growers of ‘Jalapeño’ peppers, its commercialization is the primary limitation. Thus, consumer knowledge is critical to develop added-value strategies. The objective of this study was to identify ‘Jalapeño’ quality attributes to determine consumer preferences and wil...

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Bibliographic Details
Main Authors: Blanca Isabel Sánchez-Toledano, Venancio Cuevas-Reyes, Zein Kallas, Jorge A. Zegbe
Format: Article
Language:English
Published: MDPI AG 2021-12-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/10/12/3111