Feature Analysis of the “Customer Relationship Management” Systems for Higher Education Institutions
Universities, business schools and other higher education institutions all over the world are experiencing deep changes in the way they work and interrelate with their ‘clients’, i.e. students and their relatives, alumni and donors, faculty and staff members, because these constituents are demanding...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad Politécnica de Valencia
2018-03-01
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| Series: | Multidisciplinary Journal for Education, Social and Technological Sciences |
| Subjects: | |
| Online Access: | https://polipapers.upv.es/index.php/MUSE/article/view/9232 |