A BRIEF ANALYSIS OF SOCIAL MEDIA BRAND CONTENT AND STRATEGY DURING THE COVID-19 PANDEMIC
COVID-19 has had a profoundly negative impact on society and the worldwide economy. Due to this severe health catastrophe, businesses and schools were closed, and the government issued lockdowns and "stay at home" advisories. As the illness spread, customers began to spend more time at h...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Academica Brâncuşi
2023-02-01
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| Series: | Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie |
| Subjects: | |
| Online Access: | https://www.utgjiu.ro/revista/ec/pdf/2023-01/28_Modreanu.pdf |