Romanian consumer profile of PlayStation games
PlayStation is the market leader of the console industry, with over 90 million active users registered on their platform. It is a remarkable feat to appeal to so many consumers and keep them interested. This study reveals the results of an online survey on 600 Romanian PlayStation console users. T...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Alexandru Ioan Cuza University of Iasi
2021-05-01
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| Series: | CES Working Papers |
| Subjects: | |
| Online Access: | https://ceswp.uaic.ro/articles/CESWP2021_XIII1_MAN.pdf |