Bundling Strategies for Ride-Hailing Platforms Based on Price and Service Level
The increasing popularity of ride-hailing applications has given rise to a new channel in which ride-hailing platforms are bundled into aggregation platforms to earn additional orders by charging commissions and slotting fees. Such bundled channels, unlike traditional reseller electronic ones, may f...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2022-06-01
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Series: | Journal of Theoretical and Applied Electronic Commerce Research |
Subjects: | |
Online Access: | https://www.mdpi.com/0718-1876/17/2/44 |