Bundling Strategies for Ride-Hailing Platforms Based on Price and Service Level

The increasing popularity of ride-hailing applications has given rise to a new channel in which ride-hailing platforms are bundled into aggregation platforms to earn additional orders by charging commissions and slotting fees. Such bundled channels, unlike traditional reseller electronic ones, may f...

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Bibliographic Details
Main Authors: Weina Xu, Gui-Hua Lin, Xide Zhu
Format: Article
Language:English
Published: MDPI AG 2022-06-01
Series:Journal of Theoretical and Applied Electronic Commerce Research
Subjects:
Online Access:https://www.mdpi.com/0718-1876/17/2/44