CAR LOAN BEHAVIOR AND CUSTOMER RETENTION
The purpose of this study is to identify customer characteristics, customer behavior, and customer retention in car loan companies. In this study used cross-sectional design as a method. Data obtained through an online survey are processed using a quantitative approach with descriptive analysis. The...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
iVolga Press
2019-06-01
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| Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
| Subjects: | |
| Online Access: | https://rjoas.com/issue-2019-06/article_20.pdf |