COMPARAÇÃO DO VALOR PERCEBIDO DE CLIENTES E ADMINISTRADORES SOBRE OS SERVIÇOS PRESTADOS EM ACADEMIAS DE GINÁSTICA
The objective was to compare the value perceived of the importance and performance of fitness centers by the view of administrators and customers. The sample was integrated with 123 individuals, 108 customers and 15 managers of 10 gyms of Londrina / Paraná. For the date collecting was applied a ques...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Estadual do Oeste do Paraná
2013-01-01
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| Series: | Caderno de Educação Física e Esporte |
| Subjects: | |
| Online Access: | http://e-revista.unioeste.br/index.php/cadernoedfisica/article/view/8137/6421 |