Competitiveness characteristics of agri-food products – what does the consumer choose? (Case of Georgia)

Nowadays, the top-10 products exported from Georgia are dominated by agri-food products; thus, it is important to increase the competitiveness of locally produced products based on relevant characteristics. The world is changing rapidly, and identifying consumer preferences in such conditions can be...

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Bibliographic Details
Main Authors: Nino Talikadze, Eter Kharaishvili
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2022-03-01
Series:Innovative Marketing
Subjects:
Online Access:https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/16280/IM_2022_01_Talikadze.pdf