Criatividade e Inovação Empresarial nas Indústrias Criativas
This article aims to demonstrate the existence of a relationship of influence between entrepreneurs’ attitudes to creativity and business innovation practices is strongest in the case of the creative industries. With this purpose, a sample of 454 managers of micro and medium-sized companies (94 belo...
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Format: | Article |
Language: | English |
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Universidade Federal da Paraíba
2015-12-01
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Series: | Teoria e Prática em Administração |
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Online Access: | http://periodicos.ufpb.br/ojs2/index.php/tpa/article/view/24878/14434 |
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author | Sousa, Fernando Cardoso Nunes, Florbela Monteiro, Ileana Pardal |
author_facet | Sousa, Fernando Cardoso Nunes, Florbela Monteiro, Ileana Pardal |
author_sort | Sousa, Fernando Cardoso |
collection | DOAJ |
description | This article aims to demonstrate the existence of a relationship of influence between entrepreneurs’ attitudes to creativity and business innovation practices is strongest in the case of the creative industries. With this purpose, a sample of 454 managers of micro and medium-sized companies (94 belonged to the creative industries) was surveyed, using an inventory of innovative business practices, adapted from the COTEC Portugal application questionnaire of SME innovation network; and the scale of attitudes towards creativity, built from Sternberg & Lubart’s (1996) investment theory. The analysis of results confirmed the proposition and presented the innovative manager as a disciplined individual, driven to collaboration with the employees. Although this research requires further evidence, the results suggest interesting characterizations of the managers who develop their activity in the cluster of creative industries. |
first_indexed | 2024-12-12T11:15:59Z |
format | Article |
id | doaj.art-72e1e72d914c4abf83b1e844155ade12 |
institution | Directory Open Access Journal |
issn | 2238-104X 2238-104X |
language | English |
last_indexed | 2024-12-12T11:15:59Z |
publishDate | 2015-12-01 |
publisher | Universidade Federal da Paraíba |
record_format | Article |
series | Teoria e Prática em Administração |
spelling | doaj.art-72e1e72d914c4abf83b1e844155ade122022-12-22T00:26:10ZengUniversidade Federal da ParaíbaTeoria e Prática em Administração2238-104X2238-104X2015-12-0152121139Criatividade e Inovação Empresarial nas Indústrias CriativasSousa, Fernando Cardoso 0Nunes, Florbela 1Monteiro, Ileana Pardal 2Centro de Investigação sobre o Espaço e as organizações/Universidade do Algarve - Portugal Universidade de Évora - Portugal Centro de Investigação sobre o Espaço e as organizações/Universidade do Algarve - Portugal This article aims to demonstrate the existence of a relationship of influence between entrepreneurs’ attitudes to creativity and business innovation practices is strongest in the case of the creative industries. With this purpose, a sample of 454 managers of micro and medium-sized companies (94 belonged to the creative industries) was surveyed, using an inventory of innovative business practices, adapted from the COTEC Portugal application questionnaire of SME innovation network; and the scale of attitudes towards creativity, built from Sternberg & Lubart’s (1996) investment theory. The analysis of results confirmed the proposition and presented the innovative manager as a disciplined individual, driven to collaboration with the employees. Although this research requires further evidence, the results suggest interesting characterizations of the managers who develop their activity in the cluster of creative industries.http://periodicos.ufpb.br/ojs2/index.php/tpa/article/view/24878/14434CreativityInnovationCreative managementCreative industries |
spellingShingle | Sousa, Fernando Cardoso Nunes, Florbela Monteiro, Ileana Pardal Criatividade e Inovação Empresarial nas Indústrias Criativas Teoria e Prática em Administração Creativity Innovation Creative management Creative industries |
title | Criatividade e Inovação Empresarial nas Indústrias Criativas |
title_full | Criatividade e Inovação Empresarial nas Indústrias Criativas |
title_fullStr | Criatividade e Inovação Empresarial nas Indústrias Criativas |
title_full_unstemmed | Criatividade e Inovação Empresarial nas Indústrias Criativas |
title_short | Criatividade e Inovação Empresarial nas Indústrias Criativas |
title_sort | criatividade e inovacao empresarial nas industrias criativas |
topic | Creativity Innovation Creative management Creative industries |
url | http://periodicos.ufpb.br/ojs2/index.php/tpa/article/view/24878/14434 |
work_keys_str_mv | AT sousafernandocardoso criatividadeeinovacaoempresarialnasindustriascriativas AT nunesflorbela criatividadeeinovacaoempresarialnasindustriascriativas AT monteiroileanapardal criatividadeeinovacaoempresarialnasindustriascriativas |