Investigating the Relationship between Perceived Communication Characteristics of an Organization's Social Media Page and Job Seekers' Job Pursuit Intentions: The Mediating Role of Employer Brand Personality
Objective This study primarily seeks to investigate the relationship between the perceived communication characteristics of the organization's social media page and the job pursuit intentions of job seekers. It also tries to find the mediating role of organizational personality in the associati...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Tehran
2023-03-01
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| Series: | مدیریت دولتی |
| Subjects: | |
| Online Access: | https://jipa.ut.ac.ir/article_92192_df3475bca2dca83ad8c9e97ff90a48d4.pdf |