COMMUNICATION AS A TOOL IN ADVERTISING

This paper deals with a series of phenomena and forces with a great impact on the value system of the organizational communities. Among the present tendencies, we can especially refer to diversity and growth of the consumers’ demand, the changes that occur in the tastes and preferences of the consum...

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Bibliographic Details
Main Author: IASMINA PAUNCHICI
Format: Article
Language:English
Published: Agroprint Timisoara 2023-11-01
Series:Scientific Papers Animal Science and Biotechnologies
Subjects:
Online Access:https://spasb.ro/index.php/public_html/article/view/1865