UNCERTAIN POSITION AND SIGNIFICANCE OF DESTINATION MANAGEMENT ORGANISATIONS IN THE ENTIRE NETWORK OF DESTINATION STAKEHOLDERS – THE CASE OF CROATIA

Within numerous definition determinants, a tourism destination still predominantly represents a complex and dynamic system of numerous stakeholders related at a formal and non-formal level. Lately, there has been an increasing prevailing opinion that to understand such a system, and, owing to it, it...

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Main Author: Damir Pavlović
Format: Article
Language:English
Published: Libertas međunarodno sveučilište 2021-01-01
Series:Acta Economica et Turistica
Subjects:
Online Access:https://hrcak.srce.hr/file/394276
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author Damir Pavlović
author_facet Damir Pavlović
author_sort Damir Pavlović
collection DOAJ
description Within numerous definition determinants, a tourism destination still predominantly represents a complex and dynamic system of numerous stakeholders related at a formal and non-formal level. Lately, there has been an increasing prevailing opinion that to understand such a system, and, owing to it, its efficient management and organisation, the most adequate is the network approach. In other words, it is necessary to do social network analytics with the purpose to gain insight into organisational capacities of social networks aimed at enhancing tourism destination management. This paper shows the analysis of social networks on the sample of two tourism destinations – littoral and continental. Within the analysis it was especially important to determine the role and efficiency of Croatian Destination Management Organisations (DMO) in destination management by testing the topological potentials of their current institutional position within the formal and non-formal relations with other stakeholders of the community (network). For that purpose, the analytical tool of mathematical social network graph was used in which stakeholders were shown as vertices and their relationships as edges of the same graph. Measurements were conducted on the global (group) level within the indicators of centrality, density, cohesion, modularity and clustering of observed networks. The main emphasis was placed on comparative analysis between the variant in which the DMO participates in the destination networks, which reflects the existing condition and the variant in which the DMO is exempt by simulation as a stakeholder in those networks. This tested the resistance of destination networks on the given changes in their topological structure. In the new structure changed by simulation without DMO, the results did not show a generally more significant disorders in the topological network structures and group characteristics (measures) in relation to the previous variant. The exemption somewhat happened within formal networks in the littoral destination. In general, the exemption itself of the DMO, at least with the existing institutional determination and mission, would not cause significant disorders in the destination management processes. In a certain sense it is realistic to expect that there would be a decentralisation and creating space for innovations, diversification and enhancement of the destination experience.
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spelling doaj.art-744d81f7f3584f4381fa770fc8515c9f2022-12-22T00:06:20ZengLibertas međunarodno sveučilišteActa Economica et Turistica1849-84691849-921X2021-01-0172139166343UNCERTAIN POSITION AND SIGNIFICANCE OF DESTINATION MANAGEMENT ORGANISATIONS IN THE ENTIRE NETWORK OF DESTINATION STAKEHOLDERS – THE CASE OF CROATIADamir Pavlović0Međunarodno sveučilište LibertasWithin numerous definition determinants, a tourism destination still predominantly represents a complex and dynamic system of numerous stakeholders related at a formal and non-formal level. Lately, there has been an increasing prevailing opinion that to understand such a system, and, owing to it, its efficient management and organisation, the most adequate is the network approach. In other words, it is necessary to do social network analytics with the purpose to gain insight into organisational capacities of social networks aimed at enhancing tourism destination management. This paper shows the analysis of social networks on the sample of two tourism destinations – littoral and continental. Within the analysis it was especially important to determine the role and efficiency of Croatian Destination Management Organisations (DMO) in destination management by testing the topological potentials of their current institutional position within the formal and non-formal relations with other stakeholders of the community (network). For that purpose, the analytical tool of mathematical social network graph was used in which stakeholders were shown as vertices and their relationships as edges of the same graph. Measurements were conducted on the global (group) level within the indicators of centrality, density, cohesion, modularity and clustering of observed networks. The main emphasis was placed on comparative analysis between the variant in which the DMO participates in the destination networks, which reflects the existing condition and the variant in which the DMO is exempt by simulation as a stakeholder in those networks. This tested the resistance of destination networks on the given changes in their topological structure. In the new structure changed by simulation without DMO, the results did not show a generally more significant disorders in the topological network structures and group characteristics (measures) in relation to the previous variant. The exemption somewhat happened within formal networks in the littoral destination. In general, the exemption itself of the DMO, at least with the existing institutional determination and mission, would not cause significant disorders in the destination management processes. In a certain sense it is realistic to expect that there would be a decentralisation and creating space for innovations, diversification and enhancement of the destination experience.https://hrcak.srce.hr/file/394276destination managementsocial network analysisdmoformal and non-formal networksmanagement organization
spellingShingle Damir Pavlović
UNCERTAIN POSITION AND SIGNIFICANCE OF DESTINATION MANAGEMENT ORGANISATIONS IN THE ENTIRE NETWORK OF DESTINATION STAKEHOLDERS – THE CASE OF CROATIA
Acta Economica et Turistica
destination management
social network analysis
dmo
formal and non-formal networks
management organization
title UNCERTAIN POSITION AND SIGNIFICANCE OF DESTINATION MANAGEMENT ORGANISATIONS IN THE ENTIRE NETWORK OF DESTINATION STAKEHOLDERS – THE CASE OF CROATIA
title_full UNCERTAIN POSITION AND SIGNIFICANCE OF DESTINATION MANAGEMENT ORGANISATIONS IN THE ENTIRE NETWORK OF DESTINATION STAKEHOLDERS – THE CASE OF CROATIA
title_fullStr UNCERTAIN POSITION AND SIGNIFICANCE OF DESTINATION MANAGEMENT ORGANISATIONS IN THE ENTIRE NETWORK OF DESTINATION STAKEHOLDERS – THE CASE OF CROATIA
title_full_unstemmed UNCERTAIN POSITION AND SIGNIFICANCE OF DESTINATION MANAGEMENT ORGANISATIONS IN THE ENTIRE NETWORK OF DESTINATION STAKEHOLDERS – THE CASE OF CROATIA
title_short UNCERTAIN POSITION AND SIGNIFICANCE OF DESTINATION MANAGEMENT ORGANISATIONS IN THE ENTIRE NETWORK OF DESTINATION STAKEHOLDERS – THE CASE OF CROATIA
title_sort uncertain position and significance of destination management organisations in the entire network of destination stakeholders the case of croatia
topic destination management
social network analysis
dmo
formal and non-formal networks
management organization
url https://hrcak.srce.hr/file/394276
work_keys_str_mv AT damirpavlovic uncertainpositionandsignificanceofdestinationmanagementorganisationsintheentirenetworkofdestinationstakeholdersthecaseofcroatia