Ghanaian SMEs’ perspective on the interrelationship between market and entrepreneurial orientations

Ghanaian SMEs’ perspective on the interrelationship between market and entrepreneurial orientations

Purpose – This research examines the interrelationships between market orientation (MO) and entrepreneurial orientation (EO) in the small- and medium-sized enterprise (SME) sector. Due to the conflicting results associated with each orientation's influence on firm performance, some researchers...

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Bibliographic Details
Main Authors: Kassimu Issau, Sanjay Soni, Innocent Senyo Kwasi Acquah
Format: Article
Language:Portuguese
Published: Emerald Publishing 2022-03-01
Series:REGE Revista de Gestão
Subjects:
ghanaian
smes
interrelationship
market orientation
entrepreneurial orientation
pls-sem
Online Access:https://www.emerald.com/insight/content/doi/10.1108/REGE-03-2021-0038/full/pdf?title=ghanaian-smes-perspective-on-the-interrelationship-between-market-and-entrepreneurial-orientations

Internet

https://www.emerald.com/insight/content/doi/10.1108/REGE-03-2021-0038/full/pdf?title=ghanaian-smes-perspective-on-the-interrelationship-between-market-and-entrepreneurial-orientations

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