Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing Perspective
The insurance sector is in many ways unique, because insurance companies must use specific marketing tools to satisfy their customers and insurance companies have with customer's long-term relationships. Insurance companies must continuously monitor the insurance market, especially type of dema...
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| Format: | Article |
| Language: | English |
| Published: |
University of Žilina
2017-12-01
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| Series: | Communications |
| Subjects: | |
| Online Access: | https://komunikacie.uniza.sk/artkey/csl-201704-0010_seasonal-analysis-of-total-premiums-written-of-the-motor-third-party-liability-insurance-in-the-czech-republic.php |