Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing Perspective

The insurance sector is in many ways unique, because insurance companies must use specific marketing tools to satisfy their customers and insurance companies have with customer's long-term relationships. Insurance companies must continuously monitor the insurance market, especially type of dema...

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Main Authors: Monika Eisenhammerova, Jan Chocholac
Format: Article
Language:English
Published: University of Žilina 2017-12-01
Series:Communications
Subjects:
Online Access:https://komunikacie.uniza.sk/artkey/csl-201704-0010_seasonal-analysis-of-total-premiums-written-of-the-motor-third-party-liability-insurance-in-the-czech-republic.php
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author Monika Eisenhammerova
Jan Chocholac
author_facet Monika Eisenhammerova
Jan Chocholac
author_sort Monika Eisenhammerova
collection DOAJ
description The insurance sector is in many ways unique, because insurance companies must use specific marketing tools to satisfy their customers and insurance companies have with customer's long-term relationships. Insurance companies must continuously monitor the insurance market, especially type of demand for insurance products and customer requirements. The number of registered vehicles in the Czech Republic is annually increasing, which causes an increase of total premiums written of the motor third party liability insurance and insurance companies must monitor this insurance product and analyse demand for it. The aim of this article is to analyse the seasonality of total premiums written of motor third party liability insurance in the Czech Republic in years 2000 - 2016.
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spelling doaj.art-74cb1b0e4a404db68a325f8c9e4bd6ea2023-04-14T06:31:34ZengUniversity of ŽilinaCommunications1335-42052585-78782017-12-01194576310.26552/com.C.2017.4.57-63csl-201704-0010Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing PerspectiveMonika Eisenhammerova0Jan Chocholac1Department of Transport Management, Marketing and Logistics, Faculty of Transport Engineering; University of Pardubice, Czech RepublicDepartment of Transport Management, Marketing and Logistics, Faculty of Transport Engineering; University of Pardubice, Czech RepublicThe insurance sector is in many ways unique, because insurance companies must use specific marketing tools to satisfy their customers and insurance companies have with customer's long-term relationships. Insurance companies must continuously monitor the insurance market, especially type of demand for insurance products and customer requirements. The number of registered vehicles in the Czech Republic is annually increasing, which causes an increase of total premiums written of the motor third party liability insurance and insurance companies must monitor this insurance product and analyse demand for it. The aim of this article is to analyse the seasonality of total premiums written of motor third party liability insurance in the Czech Republic in years 2000 - 2016.https://komunikacie.uniza.sk/artkey/csl-201704-0010_seasonal-analysis-of-total-premiums-written-of-the-motor-third-party-liability-insurance-in-the-czech-republic.phpnon-life insurancemotor third party liability insuranceseasonal analysis of time serieshenderson moving average filter
spellingShingle Monika Eisenhammerova
Jan Chocholac
Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing Perspective
Communications
non-life insurance
motor third party liability insurance
seasonal analysis of time series
henderson moving average filter
title Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing Perspective
title_full Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing Perspective
title_fullStr Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing Perspective
title_full_unstemmed Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing Perspective
title_short Seasonal Analysis of Total Premiums Written of the Motor Third Party Liability Insurance in The Czech Republic In Years 2000 - 2016 from the Marketing Perspective
title_sort seasonal analysis of total premiums written of the motor third party liability insurance in the czech republic in years 2000 2016 from the marketing perspective
topic non-life insurance
motor third party liability insurance
seasonal analysis of time series
henderson moving average filter
url https://komunikacie.uniza.sk/artkey/csl-201704-0010_seasonal-analysis-of-total-premiums-written-of-the-motor-third-party-liability-insurance-in-the-czech-republic.php
work_keys_str_mv AT monikaeisenhammerova seasonalanalysisoftotalpremiumswrittenofthemotorthirdpartyliabilityinsuranceintheczechrepublicinyears20002016fromthemarketingperspective
AT janchocholac seasonalanalysisoftotalpremiumswrittenofthemotorthirdpartyliabilityinsuranceintheczechrepublicinyears20002016fromthemarketingperspective