Monitoring Customer Satisfaction in Service Industry: A Cluster Analysis Approach
One of the key performance indicators of quality management system of an organization is customer satisfaction. The process of monitoring customer satisfaction is therefore an important part of the measuring processes of the quality management system. This paper deals with new ways how to analyse an...
Main Authors: | Matúš Horváth, Alexandra Michalkova |
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Format: | Article |
Language: | English |
Published: |
Technical University of Kosice
2012-11-01
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Series: | Kvalita Inovácia Prosperita |
Subjects: | |
Online Access: | http://www.qip-journal.eu/index.php/QIP/article/download/61/41 |
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