Mobility – The Revolutionary Change to Customer’s Shopping Experience in Retailing

In recent years, mobile devices such as smartphones and tablets have been taking over our lives’ as a consumer. Mobile devices had become a necessity to us as a whole. From this aspect, market retailers seized the opportunity to triumph over e-retailing by introducing mobile technology to retail sto...

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Bibliographic Details
Main Authors: Ehren Tseng, Rashad Yazdanifard
Format: Article
Language:English
Published: Mashhad: Behzad Hassannezhad Kashani 2015-09-01
Series:International Journal of Management, Accounting and Economics
Subjects:
Online Access:https://www.ijmae.com/article_117526_b8f808b812dc84d3a04f855a4a31603c.pdf