Assessing Customers Satisfaction through Customer Satisfaction Portfolio
Sustained growth of service business hugely depends upon the level of satisfaction of its customers. Indian Banking Industry is no exception to this phenomenon. After Liberalisation of Indian Banking Industry, many New Private Sector Banks (NPSBs) changed their forms and became proactive. Their a...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Srusti Academy of Management
2012-06-01
|
| Series: | Srusti Management Review |
| Subjects: | |
| Online Access: | http://www.srustimanagementreview.ac.in/paperfile/847970179_Assessing%20Customers%20Satisfaction%20through%20Customer%20Satisfaction-Dr.%20Alok%20Kumar%20Rai-Vol.%20-%20V%20%20%20Issue%20I%20%20%20Jan%202012.pdf |