Wellness Centers in Slovenia: Tourists’ Profiles and Motivational Factors

Wellness and spa tourism has increasingly become an important economic and marketing strategy for hoteliers, resorts and tourist destinations to attract tourist visitations. Deep understanding of consumer profiles and their key motivations within this context is vital in order to sustain the growth...

Full description

Bibliographic Details
Main Authors: Milica Rančić, Lazar Pavić, Maja Mijatov
Format: Article
Language:English
Published: University of Novi Sad 2014-04-01
Series:Turizam
Subjects:
Online Access:http://www.dgt.uns.ac.rs/turizam/arhiva/vol_1802_3.pdf