BAURAN PEMASARAN JASA TERHADAP LOYALITAS NASABAH (STUDI KASUS DI PT. BANK BNI SYARIAH CABANG PALEMBANG)
The aim of this research is to know the relationship service marketing mix has influence to customer loyalty saving in PT. Bank BNI Syariah Palembang branch and to know which service marketing mix variable that dominant influence to customer loyalty saving in PT. Bank BNI Syariah Palembang branch. T...
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| Format: | Article |
| Language: | Indonesian |
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Fakultas Ekonomi dan Bisnis Islam
2016-12-01
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| Series: | I-Economics: A Research Journal on Islamic Economics |
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| Online Access: | http://jurnal.radenfatah.ac.id/index.php/ieconomics/article/view/999 |