SWOT analysis of e‐commerce development of rural tourism farmers' professional cooperatives in the era of big data
Abstract In the era of big data, strategy is an indicator that determines business growth and directly guides the sustainable development of business. This paper aims to study the construction of the SWOT (S stands for strength, W stands for weakness, O stands for opportunity, and T stands for threa...
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| Format: | Article |
| Language: | English |
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Wiley
2022-03-01
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| Series: | IET Communications |
| Online Access: | https://doi.org/10.1049/cmu2.12358 |