The Study of Vehicle Safety Aspects Influencing Malaysian Urban Consumer Car Purchasing Behaviour

As the amount of accidents on the road increases in tandem with the increase in the amount of cars on the road every year, vehicle safety aspect now plays the primary role which influences consumer choice when making a new vehicle purchase. In one of the research quoted by Koppel et.al, (2008), the...

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Bibliographic Details
Main Authors: Ng Hung, Rashad Yazdanifard
Format: Article
Language:English
Published: Mashhad: Behzad Hassannezhad Kashani 2015-08-01
Series:International Journal of Management, Accounting and Economics
Subjects:
Online Access:https://www.ijmae.com/article_117517_abcd4a49918b1e9a8920e4d8705be3fd.pdf