Billboard advertising: an avenue for communicating healthcare information and opportunities to disadvantaged populations

Abstract Background Healthcare communications directed toward the disadvantaged have the potential to elevate the health status of these underprivileged and highly-challenged individuals. From conveying advice which encourages healthy lifestyles to communicating the location and availability of vari...

Full description

Bibliographic Details
Main Authors: James K. Elrod, John L. Fortenberry
Format: Article
Language:English
Published: BMC 2017-12-01
Series:BMC Health Services Research
Subjects:
Online Access:http://link.springer.com/article/10.1186/s12913-017-2754-6