The Mediation of Buying interest to Shopping Lifestyle and Discount on Product Purchase Decision

This study aims to determine the effect of shopping lifestyle on buying interest, discounts on buying interest, buying interest in purchasing decisions, shopping lifestyle on purchasing decisions through buying interest and discounts on purchasing decisions through product buying interest in the Sho...

תיאור מלא

מידע ביבליוגרפי
Main Authors: Budiman Abdulah, Dewa Putu Yohanes Agata L. Sandopart, Denintha Dwi Hapsari
פורמט: Article
שפה:Indonesian
יצא לאור: LPPM Universitas Bina Sarana Informatika 2024-07-01
סדרה:Widya Cipta: Jurnal Sekretari dan Manajemen
גישה מקוונת:https://ejournal.bsi.ac.id/ejurnal/index.php/widyacipta/article/view/22599